Food and drink
The menu is littered with acronyms like TSG (Traditional Speciality Guaranteed) and DOP (Denominazione di Origine Protetta in Italian, or Protected Designation of Origin). The specifics of such labels may seem confusing but they are EU-recognised and underline the reliable quality and sourcing of key ingredients such as the fresh buffalo mozzarella cheese, extra virgin oil, San Marzano tomatoes – and the pizza napoli itself. Rossopomodoro’s all-Italian wine list is helpfully brief. I love the fact that you can have a caffè alla bufala (double espresso with buffalo milk cream, whipped cream and cocoa), or coffee with Nutella.
Cheerful red awnings hide a sizeable restaurant with tables set around a pizza making area. It attracts a mix of local workers, families and tourists.
A little too pushy in its efforts to upsell, but friendly and welcoming.
Usefully set between Leicester Square and Covent Garden, so handy for shopping trips and nights on the town.
Weekday lunchtimes see a deal of any pizza, pasta or main course salad plus a drink for £8.99. Otherwise pizzas range from £6-£15, pasta dishes from £8.50-£10 and other main courses from £10.50-£18. Wines start at £15 a bottle.
There are other well placed branches of Rossopomodoro on the Fulham Road and in Notting Hill – see the website for details.
- Backpackers / Students
- Business travellers
- Families with teenagers
- Families with younger children
- Stag / hen parties
- People watching
- No fuss