myhotel Bloomsbury London

Book now (price from £89.00)

Address: 11-13 Bayley Street, Bedford Square, London, WC1B 3HD, England

Star rating:
4 star hotel

4.4

East meets West in a relaxed and central boutique hotel.

I like the way this handsome-façaded, 78-room hotel is not afraid to show its spiritual side. Usefully placed betwixt learned Bloomsbury and the wild West End, it opened in 1999 as a pioneer of feng shui and minimalist design. Just like Ronan Keating, it's still out there singing a sensual song that clearly appeals to the young and not-so young creative types who check in here. If you like the sound of vintage furniture, free WiFi, vegetable pakoras with tamarind chutney and an Indian head massage from the resident therapist, this is your kind of hotel.

Location
4.5
90%
Eating/drinking
4.3
90%
Leisure facilities
3.8
90%
Service
4
90%
Value for money
4.1
90%
Bedrooms
4.2
90%
Public areas
4.2
90%

Location

Turn left from the front door and you meet the graceful park of Bedford Square with its mature trees and black railings (sadly you can't go in); turn right and there's the hurly-burly of Tottenham Court Road with its myriad electronics outlets, interior design shops and the worth-a-pilgrimage stores of Paperchase and Heal's. If you want to visit the British Museum you could hardly be nearer, while the consumer delights of Oxford Street are equally close.

Bedrooms

The hotel occupies a four-storey Georgian building - if you like space the rooms on the first and second floors have higher ceilings, or there's an impressive top-level penthouse with a rooftop terrace and a design brief of 'the Dalai Lama meets James Bond'. The hotel has 18 single rooms and amenities include tea/coffee facilities and an old school mini-HiFi system - at times the decor shows signs of its age.

Public areas

The lobby includes a calm-inducing aquarium while the corridors leading to your black-doored room are enlivened by striped carpeting and small photographs of London and Hong Kong. The lower level houses two windowless meeting rooms and a library with a computer for guests.

Eating and drinking

To the right of reception is Merkaba, a long, narrow wood-floored restaurant that has good cocktails and a pan-European menu serving dishes that range from simple sandwiches to Szechuan-peppered duck breast. The vibe is cool and relaxed, although it does get busy when breakfast is served here - room service is available round the clock. Alternatively, right next door there's a lively tapas bar, and the pubs and restaurants of Soho and Covent Garden are just a stroll away.

Leisure facilities

Jinja is a single treatment room where you can book massages, facials and beauty care, and there is also a small 'energy zone' fitness studio.

Service

Staff are casual but responsive.

Who stays there

Business travellers working in the music, fashion and creative arenas, and weekend visitors drawn to a laid-back design hotel in a good location. This is also a good choice for women travelling alone.

Price advice

Rates generally exclude VAT and breakfast (Continental £14, Full English £18). Book early for the best prices. WiFi is free.

Amenities

  • Fitness Centre
  • High-Speed Internet
  • Restaurant
  • Room Service

Recommended for

  • Business travellers
  • Couples
  • Culture vultures
  • Families with teenagers
  • Singles
  • Relaxation
  • Shopping
  • Trendiness

Pros & Cons

  • Relaxed atmosphere
  • Enjoyable bar-restaurant
  • Some rooms are small
  • Decor is a little tired in places
Book now (price from £89.00)