Charlotte Street Hotel

Book now (price from £268.00)

Address: 15-17 Charlotte Street, London, W1T 1RJ, United Kingdom

Star rating:
5 star hotel

4.8

Beautifully designed, buzzy boutique hotel.

A superb boutique hotel from Kit Kemp’s Firmdale Group, beautifully designed and with great service. I particularly like the early 20th-century art (paintings from the Bloomsbury Set’s Duncan Grant and Vanessa Bell), the mini-cinema and always lively bar-restaurant, Oscar, which fronts on to Charlotte Street.

Location
4.7
90%
Eating/drinking
4.6
90%
Leisure facilities
4.8
90%
Service
4.6
90%
Value for money
4.6
90%
Bedrooms
4.7
90%
Public areas
4.7
90%

Location

This West End hotel is in Fitzrovia, just north of Oxford Street and Soho. A formerly bohemian area of London, where Dylan Thomas and George Orwell used to booze, is now home to media and advertising offices, ensuring there’s a good range of bars and restaurants nearby. You’re five minutes’ walk from either Goodge Street or Oxford Street tube stations, and about ten from the British Museum.

Bedrooms

If I was treating someone, I’d go for one of the four Loft Suites (106, 108, 109, 110) - sensational, double-height rooms with mezzanines for the bedrooms, they’re among the best suites in London. But every room is well-appointed (Tivoli radios, internet, TVs with DVD, plenty of cupboard space) and refreshingly designed: Kit Kemp, owner-designer of the Firmdale mini-chain, set the tone for contemporary London hotel design with her jazzy update on traditional stripes and florals in vivid colours, giant headboards and plush wood-and-granite bathrooms.

Public areas

I would never have guessed this hotel used to be a dental hospital. It’s now feels spacious and handsome, with interesting artworks and objects dotted about - including, in the foyer, the big metal cat-like creature that everyone loves to pat. As with all the Firmdale hotels, there are lovely guest spaces: here a library and drawing room with fireplaces and honesty bar.

Eating and drinking

Afternoon tea can be taken in the drawing room or library, but the busy Oscar bar-restaurant, with its specially commissioned mural and few pavement tables, is the real hit, popular all day with local media types as well as residents. The top-notch full English breakfast is a pricey £19.50; cocktails cost £10.50.

Leisure facilities

There’s a solid gym (weights, cardiovascular machines, yoga mats) and an excellent screening room - with 75 proper fold-down leather seats, it’s really a mini-cinema.

Service

On the ball, but relaxed and approachable.

Who stays there

Smart media types and relaxed businessmen, plus discerning leisure guests especially at weekends. Oscar bar-restaurant attracts a lot of outside custom, giving it a real buzz through the week, and Sunday film-and-a-meal deals using the hotel’s fine screening room (£35 excluding service) are a lovely treat.

Price advice

Pick the right Sunday and you’ll be able to get the Loft Suites at great rates. There are also a number of special summer deals running, with the fine breakfast included. Normally, the rate for a double includes VAT but not breakfast (full English breakfast costs £19.50, an egg-white omelette £12.50) or internet usage (£20 a day).

Amenities

  • Fitness Centre
  • High-Speed Internet
  • Restaurant
  • Room Service

Recommended for

  • Couples
  • Culture vultures
  • Honeymooners
  • Nightlife
  • Romance
  • Shopping

Pros & Cons

  • Buzzy restaurant-bar
  • Lovely public spaces
  • Well-appointed, well-designed rooms
  • Extra costs (internet, pricey breakfast)
Book now (price from £268.00)